As a copywriter and SEO content writer, I realized when I realized that Industry Email List LinkedIn was a great place to implement conversion copywriting. It really is a no-brainer. Unfortunately, many of us have treated our LinkedIn profile like a resume – concise and professional, but boring. LinkedIn was built around the idea of professionals connecting with other Industry Email List professionals. You won't do this effectively if your profile reads like the ingredients section on the back of a box of bran flake cereal.
Write with your target audience in mind Instead, write your LinkedIn profile like you would your online dating profile, but in a more professional way. Make Industry Email List it interesting, spice it up, and write it to appeal to the type of Industry Email List people you want to attract. There are a few main areas where you can do this, and those are your title, summary , and experience sections . Big title Your title is the line of text directly below your name on your profile. LinkedIn here gives you about 120 characters of space to tell visitors who you are and what you offer. Your title should be a combination of
LinkedIn SEO keywords (which we'll discuss in Industry Email List the third section of this guide) and compelling copy. Indeed, it works both to attract traffic and to keep users engaged with your profile. You want to be very clear about what you are doing. This is no space for witty slogans like "Probably fish" or "I file it, you bank it!" Not only do titles like these not include keywords, but they can also leave profile visitors confused about what exactly you do. I suggest Industry Email List either keeping your title filled with keywords, with a bit of precision (“I'm a digital marketing strategist who helps small businesses